​

Specialist (Marketing)

​

All interviews will start with the interviewer asking the following:

 

Your Name

Your Position

Your Credentials with respect to the questions category

​

What is macro marketing?

Answer

 

What sort of things could you do with billions of people’s data?

Answer

​

What are the key techniques used by marketing companies to introduce an opportunity and get people on board with buying it?

Answer:

​

How vital is marketing to a company's success?

Answer:

​

It's all about growth. Perhaps a CEO presides over a $1bn profit one year but maybe $900m the next years and her job is under threat. How sustainable is it to grow every year? Does it not mean that products need to be manufactured more cheaply, using less workers and so quality is reduced?

Answer: 

​

Do you think that sometimes companies spend more effort building redundancy into their products than improving them?

Answer:

​

So is it the norm to create products that fail right after their warranty expires?

Answer:

​

How does AI factor into marketing techniques?

Answer:

​

What are Spy Pixels?

Answer:

​

Have you heard about the Cambridge Analytica/Facebook scandal? How key was obtaining and using that data in the Trump and Brexit campaigns?

Answer:

​

What do you see as the next giant leap in marketing techniques?

Answer:

​

​